Wednesday, July 27, 2016
SPLICE TODAY: Characters vs. Trademarks
Entertainment companies want to reach out to an increasingly diverse and historically underserved audience. But in the age of remakes, sequels, and tentpoles, that rarely results in new characters. Instead it manifests in the laziest and most unsatisfying way possible: diversifying existing trademarks. My latest at Splice Today.
Tuesday, May 10, 2016
Subscribe to:
Posts (Atom)